Etihad Airways is ready to embark on a serious digital transformation following the signing of a landmark multi-year cope with Amadeus.
As a part of the deal, Etihad will implement the complete Amadeus Altéa PSS suite, together with net reserving, income administration and merchandising, knowledge administration and passenger servicing options.
These know-how merchandise will likely be customised for Etihad over the approaching years and can enhance the expertise of visitors, workers, journey brokers, Etihad Visitor members and company clients.
Company will see new net and cellular channels powered by Amadeus Digital Expertise suite, providing the only person expertise doable to buy flight tickets and handle bookings.
Superior retailing capabilities will likely be developed collaboratively utilizing machine studying to supply visitors with bespoke choices and personalise their journey expertise.
To modernise retailing capabilities throughout gross sales channels, Etihad has additionally signed for Amadeus Altéa NDC (New Distribution Functionality) and can work with Amadeus to distribute personalised journey presents to visitors.
Etihad will make its full vary of NDC presents obtainable to Amadeus journey sellers, permitting brokers to see the options of Etihad’s award-winning product extra transparently and the ancillaries that may be purchased.
Mohammad Al Bulooki, chief working officer, Etihad, mentioned: “The aviation business goes by way of a digital revolution, and Etihad Airways is dedicated to staying on the forefront of that change.
“With Amadeus as a companion, Etihad’s visitors will have the ability to take pleasure in the most effective person expertise doable as they guide and handle their flights, with the power to customize their journey to an unprecedented stage.
“Etihad can be excited to push NDC ahead as a way to supply a a lot richer, related and dynamic procuring expertise to our commerce companions, and Amadeus is the right companion to help that technique.”